Bad luck magnet Model 3 ?: Elon Musk on Twitter: Tesla slipped so narrowly past bankruptcy | message
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• Production hell and red numbers made it difficult for Tesla
• Conversation on Twitter: Question about bankruptcy raised
• Musk reports “Stress and Pain” from Model 3
Model 3 didn’t make things easy for Tesla. The vehicle was designed as a model suitable for the masses after the previous luxury variants and was already considered the bearer of hope par excellence. But then the well-known production and delivery hell broke in over the car manufacturer. According to the CEO, the difficulties the electric car company was faced with when it launched the Model 3 on its way to mass production was caused Elon Musk “Stress and Pain.” The 49-year-old recently said this on Twitter.
Difficult times for Tesla: close to bankruptcy
A few days ago, CEO Musk was in a good mood again on the health news platform Twitter. During an exchange about Tesla’s fundraising story, a user asked how close Tesla was to bankruptcy. Musk replied that the company was only a month before bankruptcy. “The start-up phase of the Model 3 was extremely stressful and painful for a long time – from mid-2017 to mid-2019. Hell for production and logistics.”
Closest we got was about a month. The Model 3 ramp was extreme stress & pain for a long time – from mid 2017 to mid 2019. Production & logistics hell.
– Elon Musk (@elonmusk) November 3, 2020
In the past, the Model 3 was often referred to as a production hell. Mass production posed a major challenge for Tesla. But delivery bottlenecks also became a hurdle during the start-up phase of the bearer of hope. Instead of a smooth start, the Model 3 turned out to be a small pitch magnet that made things difficult for Tesla for a certain time. But the difficulties now seem to have been overcome: the car expert Sandy Munro was convinced of the electric car company and recently said that Tesla was ten years ahead of its competitors – which were trying to create their own electrified models.
Away from hell to the most valuable car manufacturer in the world
For a long time, the focus was on the production numbers of the Model 3 and were the measure of all things, at least at Tesla. A lot has happened since the “production hell” was overcome: In the meantime, not only are the figures for the e-middle class sedan published, a new factory has also been opened in Shanghai. The stock climbed to new heights, which resulted in a stock split. In addition, the Musk group can now call itself the most valuable car manufacturer in the world. And Tesla recently announced its fifth consecutive quarter in the black. But not everyone is convinced in this regard either. One analyst recently criticized that Tesla’s profits were mainly based on the sale of environmental certificates.
Theresa Holz / Forex-news.com.net editorial team
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